It is no wonder that Bowling Birthdays are parent’s number one choice for fun. Kids love bowling, music and having a good time. At a bowling birthday party everyone gets to play including the parents. The challenge many bowling proprietors face is to provide entertainment that is not only upbeat and fun but is also appropriate for the age group they are catering too. Proprietors pay attention to every detail. The group is greeted by a host, the center is clean, the food is exactly what the parents ordered, the cake is perfect, the kids are having fun bowling… and then that song or video plays and it all goes out the door. All that the parents want to discuss with you and anyone else that will listen is how you played that song to a group of kids
This was one of the first opportunities that the industry presented us with. There was a need for dedicated birthday party programming that was fun, upbeat and most importantly, appropriate. It needed to be a “Mom Approved” birthday party. We created our exclusive KIDZONE programming and recruited our “Resident Mom” to preview any song or music video utilized for the KIDZONE. Every title is genuinely “Mom Approved”. Next, we added fun imaging and birthday intros as well as show host announcers trained specifically to deliver the KIDZONE experience.
Additionally, the KIDZONE is a dedicated program which means that unlike other music services, if your bowling center is not full of kids, you are not forced to use kids programming. There are two other live music programs and several other themed programs available simultaneously while the KIDZONE is broadcasted. The KIDZONE has become one of our flagship services based on the need for “Mom Approved” programming. We listened and have delivered to thousands of birthday parties, exactly what Mom was looking for. Thanks Mom!
I was fortunate enough to spend some time with Beth Standlee of Trainertainment at the East Coast Bowling Centers Conference. Beth has done an excellent job of laying out a process to deliver exceptional packaging and service for successful Kids Bowing Birthday Parties. If you have a chance, attend one of her seminars, it is time well spent
-Jim Juniper, Partner & Sales Director.
