Bowling Music Blog

Business People of the Year

Bowling Music Network — Thu, 14 Jan 2010 16:54:48 +0000

Congratulations to Bowling Music Network partners Jim Juniper and Aaron Lewcock for being named BCM Business People of the Year for 2009!

“We would like to thank the bowling industry, all our loyal customers, and our excellent team for making it such an exciting year,” said Aaron Lewcock. “BMN is built on the support of the bowling industry and we strive to create easy and compelling entertainment and marketing products made for bowling. We are honored to be recognized and we look forward to another great year ahead!”

Click here to read or download the article.

Happy Holidays

Bowling Music Network — Wed, 09 Dec 2009 16:55:05 +0000

A significant focus of the bowling industry is to create a compelling environment for corporate parties. This is the time of year to capitalize on that market. Whether you are looking for 100% holiday content or a few of the classics, there’s a Bowling Music Holiday program to help you.

Our video programs include 9 options ranging from Kidzone Holiday to Adrenaline Holiday to Holiday Classics. This range of programs will allow you to create the environment that differentiates you from the typical background program your competitor has to offer.

We are ramping up for our best New Year’s Eve ever. One of our on air hosts referred to himself as the “Dick Clark” of bowling. There will be tens of thousands of bowlers across North America joining the Bowling Music LIVE team to ring in the new decade. A fully automated, professionally produced count down to the New Year will automatically start at 12:00pm New Year’s Eve Day on all music, music-video live programs. We also have “Simulated Countdowns” for afternoon and early evening events. New Year’s Eve is big business for our subscribers and we strive to be part of their success.

Sync up your Bowling Music computer clocks and get ready to party. See you in 2010!

BMN on Facebook!

Aaron Lewcock — Sat, 10 Oct 2009 14:47:06 +0000

Are you one of the 300+ million Facebook users worldwide?

Now you can connect with Bowling Music Network on our new Facebook Page. Get insider information, service update notices, upcoming events, and participate in discussions with other subscribers.

Click Here to visit us and “Become a Fan”!

KidZone Positively a Summer Blast in 2009!

Bowling Music Network — Wed, 16 Sep 2009 01:55:20 +0000

This summer the Bowling Music Network launched the KidZone Summer Blast. We’re happy to say that it was a huge hit! Many subscribers commented on the positive effect it had on their summer youth programs. KidZone hosts, Tara, Ashton, Kelly and Amanda would like to give a big shout-out to all the bowlers, center staff and proprietors throughout North America for making the Summer Blast such a fun success.

Our goal is create relevant programming to support new profit opportunities for our subscribers. We are continually creating new programming based on industry needs. The Summer Blast was one of our most well received projects to date, from concept to creation. Thanks again for all the positive input and comments. Our holiday season program planning is under way and will be launching November 26, 2009. We welcome your suggestions.

Mark Lewcock, Director of Live Programming

New Video Programs

Adam Melrose — Tue, 01 Sep 2009 16:54:37 +0000

The Bowing Music Network continues to lead the bowling industry in music-video entertainment services. Today we are announcing the launch of a wide range of new signature music-video programs. BMN subscribers benefit from intuitive and simple custom playlist and program creation tools, but can always rest assured that there is a BMN signature program just a click away to cater to a number of business opportunities.

We follow trends in the bowling industry, and work closely with subscribers to deliver relevant programming. The all new MEGA-HITS Video program came from a suggestion made by Don Kirkpatrick, a very progressive bowling center proprietor in Pennsylvania. The new program has been a hit with early testers and we thank Don for his input and support!

One of the challenges that music-video entertainment presents is providing appropriate content for kids and family audiences. With our Mom-Approved programming; our subscribers are delivering family-friendly, 100% appropriate music-video entertainment that the kids love, and Moms approve. We will continue to create new and fun Mom-Approved programs and welcome any comments or suggestions.

New Programs:

Total NRG! Video – All the hits of today with no Rap!
Total MEGA-HITS Video – Hits from the 50’s to the hits of today.
Total CHRISTIAN Video – Good mix of Christian rock and pop to help cater to your Christian groups.
Total ROCK & BOWL Video (MOM-APPROVED) – All mom-approved rock videos.
Total 80s HAIRBAND Video – From glam rock to power ballads, it’s an 80’s rock super set!
Total 90s Video – All of your favorite Rock and Pop tunes from the 90s.
Total ROCK CLASSICS Video – All of your Classic Rock favorites.
Total R&B Video – A unique blend of R&B, Soul, and smooth urban.
Total CLUB300 DANCE Video – Playing all of today’s hottest dance tracks.
Total CLUB300 REMIX Video – All of today’s Dance and Hip-Hop with a new spin.
Total LATIN Video – All of today’s Latin hits mixed with some classic favorites.

I look forward to hearing from you and can be reached at adam@bowlingmusic.com or 1-866-684-8324 ext. 226.

-Adam Melrose, Music-Video Program Director

Rock 300 now part of the Bowling Music Network

Jim Juniper — Mon, 31 Aug 2009 18:54:40 +0000

For over a decade, Rock 300 has delivered simple, affordable, premium music and marketing services to bowling centers throughout North America. Effective August 4, 2009, Rock 300 is now part of the Bowling Music Network.

The Bowling Music Network is pleased to welcome Rock 300 subscribers to the bowling industry’s leading network of entertainment and marketing services.

Rock 300 affiliates will continue to benefit from all services they currently utilize, in addition to enhanced Bowling Music Network technologies and services. Rock 300 President, Paul Alexander commented “Joining the Bowling Music Network to create one premium service makes sense for our subscribers and the continued improvement of the bowling industry.”

The transition for Rock 300 subscribers will be managed by Bowling Music Network directors, Jim Juniper and Aaron Lewcock.

The Bowling Music Network (www.bowlingmusic.com), provides music, music video, digital signage and promotional messaging solutions to bowling centers across North America. They can be contacted at 1-866-684-8324 or rock300@bowlingmusic.com.

Bowling Music Player 6

Aaron Lewcock — Wed, 06 May 2009 22:12:02 +0000

Coming Soon to a trade show near you!

If you’re a subscriber and would like to get in on the pre-release beta, you can send an email to beta@bowlingmusic.com or contact the BMN Help Desk at 1-866-684-8324 to be added to the list.

More info and final release date will follow in the coming weeks… Stay tuned!

-Aaron Lewcock, Partner & Technical Director.

IN-Center Marketing That Sells!

Jim Juniper — Tue, 31 Mar 2009 17:56:53 +0000

We take pride in providing the bowling industry the most extensive library of “In Center” announcements and promotional videos. The exciting part, is that it’s provided at no additional charge to our subscribers. We continue to strive to increase the content to cover any profit center a bowling center decides to pursue. We are in the process of releasing a new and exciting themed promotional category. This series will be our best yet, featuring effective, fun animated videos with industry leading voice talent.

Effective IN-Center marketing must:

Be fun and entertaining
Be professionally produced
Be to the Point
Create a sense of urgency
Be demographically appropriate
Be targeted to the current customer

A wise business associate once told me that you shouldn’t try sell ice to an Eskimo. But, if you are going to try, it better be good ice.

Our goal is to assist our customers with enhancing their customer’s experience at the bowling center by introducing additional fun products and services. When it comes to fun, no one delivers like your local bowling center.

We have over 350 announcements in 18 different categories that can be scheduled to play when you want them to be played. Hundreds of bowling centers utilize these every day. Let’s put them to work for you too!

If you have an idea for a product or service to promote at a bowling center, I’d love to hear it. E-mail me: jim@bowlingmusic.com. I look forward to hearing from you soon!

Capturing the Growing Youth Market

Jim Juniper — Tue, 06 Jan 2009 22:06:06 +0000

Hats off to the Bowling Proprietors Association’s launch of their branded Bowlopolis program. I have been involved in a few industry associations over the years and this has got to be one of the best marketing programs I have seen. It truly leverages the numbers in the association to create a cost effective, branded experience for the bowling /entertainment customer. Let’s face it, whether we are going to watch the latest movie, taking the kids to a restaurant, or bowl a few games; we want to be entertained. Whoever does the better job of painting a picture of fun will get our business. With my family, the kids always made the last decision on the final two options we had narrowed it down to.

Bowlopolis creates a fun branded entertainment with endless opportunities. It utilizes all the hot buttons for the young demographic it caters to. Now it is up to the industry to capitalize on this opportunity or it will be another DVD and binder on the shelf collecting dust.

Once you have youth in your center, do you have a family oriented entertainment program to deliver the fun promise your new branding has made? Our “Mom Approved” KidZone programming will help you deliver that and more. Whether you decide to participate in Bowlopolis, or create your own branded program, KidZone is your single click solution to turning on the fun!

We are proud that hundreds of bowling centers throughout North America count on the KidZone to help them build their youth birthday parties, after school, open play and lock in business.

We look forward to being a part of your success too!

-Jim Juniper, Partner & Sales Director.

Now That Is A Great Idea!

Jim Juniper — Wed, 01 Oct 2008 14:00:29 +0000

I find it very entertaining when a service provider claims to have invented the wheel.

It is equally entertaining to watch businesses over complicate what they do to justify their existence and prevent valuable input from the life blood of their business, the customer! For the record, what we do is not complicated. We listen, we create, and most importantly we consistently execute.

We Listen

Multiple demographic formats, relevant promotional announcements, and ease of operation with the ability to create a weekly business template are all critical functions of our service that were suggested by real Bowling Proprietors. Typically, when we introduce our services to a proprietor they immediately become very excited about the potential for their business. They also frequently comment on how "it would be cool if…" Our typical reply is “Now that is a great idea!”

We Create

One of our significant differentiating factors is: we take immediate action on these great ideas. Our team of software developers, production staff, and programmers take a great idea and turn it into a profit generator for our subscribers.

We Execute

Once programmed and tested, the new feature or program is implemented into our player and put to work.

The latest release of our player is the culmination of many great ideas from a variety of bowling center proprietors, managers, and staff, throughout North America. Once you experience Version 5; your business will benefit from the collaboration of service provider and subscriber. The process is simple, the results are exceptional.

Now, that is a great idea!

-Jim Juniper, Partner & Sales Director.