Bowling Music Blog

Industry Leading Music Video Services

Aaron Lewcock — Thu, 31 Mar 2011 18:06:07 +0000

Bowling Music Network is recognized as the leading music video service provider in the bowling industry. Our success has been built on understanding the varying demographic needs of bowling centers, and creating compelling “single click” channels, including our exclusive “MOM Approved” options. Our video programming staff are committed to providing you with weekly updates including the latest video releases that automatically play in the appropriate channels.

Hot New Music Videos Just Added

Katy Perry – E.T.

As Well As

Justin Bieber ft. Rascal Flatts – That Should Be Me
LMFAO – Party Rock Anthem
Cage The Elephant – Shake Me Down
Foo Fighters – Rope
Jay Sean ft. Lil Wayne – Hit The Lights
Kanye West ft. Rihanna – All The Lights
Atomic Tom – Don’t You Want Me
Snoop Dogg – Wet

Introducing Improved Search

The Bowling Music Player’s search functions have just received an exciting update. Searches are now auto-completed as you type to help prevent spelling errors that can negatively affect your search results. It will also automatically provide more intelligent matching to suggested results based on what you type. The end result is a much faster experience to guide you to the music videos and content your bowlers are looking for. The improved search function could have never been completed without valuable input from subscribers like Tyler Punteney at Sun Valley Lanes. Give us your feedback on the new video search functions, feedback@bowlingmusic.com.

September 1st, Happy New Year!!

Jim Juniper — Thu, 30 Sep 2010 19:33:19 +0000

In my opinion, September 1st is a bigger day than January 1st when you’re in the business of bowling. September 1st represents a new start; leagues are forming, the weather is changing and bowling centers are ramping up for increased business. September provides a new outlook, increased pace and new business opportunities. Bowling Proprietors are the true definition of entrepreneurs and as entrepreneurs, they are anxious to capitalize on the benefits that come in September.

In October, we have the pleasure of meeting with hundreds of Bowling Proprietors at the West Coast Bowling Conference, East Coast Bowling Center Conference, Texas Idea Share and the Mid South Bowling Conference. We demonstrate and discuss how our MOM Approved programs help improve youth and birthday business. Introduce exciting programs to update Cosmic, Extreme and Glow bowling.

We particularly enjoy getting together with our network of subscribers to discuss their successes and potential improvements to our services. Our success is achieved by creating services that enhance the experience of the bowling consumer while creating new profit opportunities for bowling center proprietors. We look forward to seeing you in October.

The Best Ideas Are Usually Someone Else’s

Jim Juniper — Fri, 23 Jul 2010 19:01:25 +0000

Our sales and marketing team attended a new version release seminar for ACT!. We utilize ACT! as our primary contact and customer manager. As most businesses, we have a set of tasks we complete with the use of the software. I believed there was so much more we could be doing but were not taking the time to research what it could do and what we should be doing.

At the seminar, a certified software professional demonstrated basic and advanced best practices used with the software and how the new version makes some tasks even easier to accomplish. An added value of the seminar was the question and answer period. Like minded business owners and managers were able to identify challenges they face with the current software and make suggested improvements for future development.

At the conclusion of the ACT! event we immediately identified three best practices we needed to implement to improve how we serve our subscribers and communicate with prospects. Interestingly enough, one of the tasks was providing a similar program for our subscribers to provide best practices training to accelerate the benefit of our services to their business.

Bowling Music Boot Camp was born. Our goals are to ensure that subscribers are effectively utilizing the marketing , entertainment and enhancers services to increase their business revenues while improving their customer’s experience.

Our Boot Camp is created and directed by Adam Melrose and Atilia Daminelli . They have done an excellent job in putting together a program to meet our goals. The first Boot Camp was completed on July 20^th and it exceeded our expectations. There was an incredible amount of interaction and our post polling has come back with a rating of 9 out of 10! As the program matures, it will become a significant added value service to our subscribers.

We have effectively taken someone else’s idea, modified it to make it our own and improved our business. Interested in taking some of our ideas and making them your own to improve your business? Register today for our next Boot Camp, it’s August 18^th on a computer near you!

Mom Approved Bowl Expo

Jim Juniper — Mon, 07 Jun 2010 17:40:58 +0000

They say there are two things that you can count on: death and taxes. I’m not sure who is responsible for this famous quote. In my books there is a third, MOM. Whenever you go home, your favorite meal is waiting for you. She is always there to listen to your troubles and is always the first to broadcast your achievements. Essentially, you can always count on Mom to have your back.

Mom is always looking after your best interest. Heaven help anyone that she believes is not. They will see a side of Mom that is not easily forgotten. If you are providing a service to children, you better believe you are in the business of keeping Moms happy. If you open your business to Birthday Parties, Summer Camps and Lock-Ins, you want to provide a service that kids love and Mom’s approve of. Whenever you are catering to such an event, take a walk through your facility and try to look through the eyes of a Mom. You may be surprised with the changes that need to be made.

At the Bowling Music Network, we produce 15 “Mom Approved” entertainment programs. Come see us at Bowl Expo and let us show you how our entertainment programs can help you build your business. You can also meet Margie and Stephanie, they’re two of our favorite Mom’s!

Are Your Customers Networking with Each Other?

Jim Juniper — Thu, 06 May 2010 16:53:37 +0000

I recently had the pleasure of meeting with Bowlopolis Brand Manager, Sandy Mozur at the BPAA headquarters in Arlington Texas. I have always been a raving fan of the Bowlopolis program. Bowlopolis, in my opinion, is the essence of what an association of independent operators can achieve. It’s an exceptional branding program to promote youth bowling. Since its inception, the numbers have spoken for themselves, over 1000 participating centers and an impressive increase in youth participation in bowling.

During my discussions with Sandy, she outlined new Bowlopolis branded offerings. Most impressive is the new best practices web site for proprietors to benefit from other center’s successful utilization of the program.

There is a lesson here. How can we create a network amongst our customers to share best practices with our products and services? Is your product or service relevant enough to your customers to participate in an idea exchange? If the answer is no, you have a serious problem. If the answer is yes, you are probably sitting on the most effective loyalty program you can promote.

We have created a three stage program to create what we believe is an essential tool for getting the most out of our service. Over the next three months, we will be launching a series of interactive events. We look forward to working with our subscribers to provide effective training and networking opportunities to improve their business.

By the way, if you are a Bowlopolis center, the Bowling Music Network now offers you selection of video and audio promotional messages that can be automatically scheduled to promote your branded youth programs. Our goal is to be another Bowlopolis “best practice”.

Digital Out-of-Home Marketing… Opportunity?

Jim Juniper — Sat, 10 Apr 2010 20:15:04 +0000

Digital Out-of-Home Marketing is any screen you see in a place based setting. In store networks in grocery stores, taxi cabs, movie theatres, bars and health clubs. But what about Bowling Centers?

Private-equity firm Veronis Suhler Stevenson specialize in media, communications, information and business services. They valued the digital Out-of-Home sector in 2009 at 2.5 billion dollars.
According to the Out-of-Home Video Advertising Bureau, digital Out-of-Home is the second fastest growing ad supported media in the US.
An Arbitron study in 2009 revealed that 155 million Americans every month viewed digital placed networks.
Digital Out-of-Home Marketing is utilized by companies and organizations such as Coca Cola, Frito Lay, Jones Apparel and the state of Michigan to name a few.

Bowling centers were actually pioneers in Out-of-Home advertising. Remember advertising on the scoring sheets? Many centers still lease out the pin rakes and banner locations. So is there an opportunity for the business of bowling to capitalize on the 2.5 billion dollar Digital Out-of-Home industry?

Do you have video screens, video monitors, and predictable demographic flow? Is your business an active life style environment?

We think the answers are yes, yes, and yes!

Why do people use your service?

Jim Juniper — Sat, 03 Apr 2010 21:58:29 +0000

Once in a while you just need to go out into the real world and see how badly other companies can mess up their customer service. I had an absolutely miserable service experience this week. Halfway through, I figured out what was happening. First off, the company leadership has forgotten what business they are really in. In other words; why people use their service. Secondly, their lack of focus has the people on the front line left with no clue of how to service the customer.

Why do people use your service? We believe that Bowling Proprietors subscribe to our service for an easy to use tool to make their customers happy while providing prompt, professional technical service when they need it. We do this by creating entertainment programs that are conducive to family and friends getting together and having fun. These programs are supported by friendly, trained, motivated front line staff. I have often said that you will go much further doing a few things exceptionally well, than doing a whole lot of things kind of good.

I happened to read an article by the company CEO in the magazine produced by the company I had earlier referenced. He was excited about all of the new features and upgrades they were investing in for their service. Seats that turned into beds, on demand video entertainment and chef inspired meals. I hate to break it to him, but if I want a bed; I’ll go to a hotel. If I want video entertainment; I’ll go to a theater. And if I want a chef inspired meal; I’ll go to the restaurant were the chef applies his or her craft. However, if I want to get from point A to point B in a specified time, I’ll book a flight with an airline. That is the business you are in! Most importantly, when something goes wrong (and it is going to happen periodically), I want to be serviced by people who understand what my real need is and can proactively work to fulfill that need. How about investing in creating schedules that work? Maybe training on proactively assisting the customer when scheduling changes need to be made. How about taking ownership of your delivery promise?

I signed up for seven hours and in twenty three hours you got me there. Oddly enough, I owe you some gratitude, because it has us extra focused on what is important to our subscribers.

That is the world according to me and I would not recommend Delta Airlines.

Business People of the Year

Bowling Music Network — Thu, 14 Jan 2010 16:54:48 +0000

Congratulations to Bowling Music Network partners Jim Juniper and Aaron Lewcock for being named BCM Business People of the Year for 2009!

“We would like to thank the bowling industry, all our loyal customers, and our excellent team for making it such an exciting year,” said Aaron Lewcock. “BMN is built on the support of the bowling industry and we strive to create easy and compelling entertainment and marketing products made for bowling. We are honored to be recognized and we look forward to another great year ahead!”

Click here to read or download the article.

Happy Holidays

Bowling Music Network — Wed, 09 Dec 2009 16:55:05 +0000

A significant focus of the bowling industry is to create a compelling environment for corporate parties. This is the time of year to capitalize on that market. Whether you are looking for 100% holiday content or a few of the classics, there’s a Bowling Music Holiday program to help you.

Our video programs include 9 options ranging from Kidzone Holiday to Adrenaline Holiday to Holiday Classics. This range of programs will allow you to create the environment that differentiates you from the typical background program your competitor has to offer.

We are ramping up for our best New Year’s Eve ever. One of our on air hosts referred to himself as the “Dick Clark” of bowling. There will be tens of thousands of bowlers across North America joining the Bowling Music LIVE team to ring in the new decade. A fully automated, professionally produced count down to the New Year will automatically start at 12:00pm New Year’s Eve Day on all music, music-video live programs. We also have “Simulated Countdowns” for afternoon and early evening events. New Year’s Eve is big business for our subscribers and we strive to be part of their success.

Sync up your Bowling Music computer clocks and get ready to party. See you in 2010!

BMN on Facebook!

Aaron Lewcock — Sat, 10 Oct 2009 14:47:06 +0000

Are you one of the 300+ million Facebook users worldwide?

Now you can connect with Bowling Music Network on our new Facebook Page. Get insider information, service update notices, upcoming events, and participate in discussions with other subscribers.

Click Here to visit us and “Become a Fan”!