Coming Soon to a trade show near you!
If you’re a subscriber and would like to get in on the pre-release beta, you can send an email to beta@bowlingmusic.com or contact the BMN Help Desk at 1-866-684-8324 to be added to the list.
More info and final release date will follow in the coming weeks… Stay tuned!
-Aaron Lewcock, Partner & Technical Director.
We take pride in providing the bowling industry the most extensive library of “In Center” announcements and promotional videos. The exciting part, is that it’s provided at no additional charge to our subscribers. We continue to strive to increase the content to cover any profit center a bowling center decides to pursue. We are in the process of releasing a new and exciting themed promotional category. This series will be our best yet, featuring effective, fun animated videos with industry leading voice talent.
Effective IN-Center marketing must:
A wise business associate once told me that you shouldn’t try sell ice to an Eskimo. But, if you are going to try, it better be good ice.
Our goal is to assist our customers with enhancing their customer’s experience at the bowling center by introducing additional fun products and services. When it comes to fun, no one delivers like your local bowling center.
We have over 350 announcements in 18 different categories that can be scheduled to play when you want them to be played. Hundreds of bowling centers utilize these every day. Let’s put them to work for you too!
If you have an idea for a product or service to promote at a bowling center, I’d love to hear it. E-mail me: jim@bowlingmusic.com. I look forward to hearing from you soon!
Hats off to the Bowling Proprietors Association’s launch of their branded Bowlopolis program. I have been involved in a few industry associations over the years and this has got to be one of the best marketing programs I have seen. It truly leverages the numbers in the association to create a cost effective, branded experience for the bowling /entertainment customer. Let’s face it, whether we are going to watch the latest movie, taking the kids to a restaurant, or bowl a few games; we want to be entertained. Whoever does the better job of painting a picture of fun will get our business. With my family, the kids always made the last decision on the final two options we had narrowed it down to.
Bowlopolis creates a fun branded entertainment with endless opportunities. It utilizes all the hot buttons for the young demographic it caters to. Now it is up to the industry to capitalize on this opportunity or it will be another DVD and binder on the shelf collecting dust.
Once you have youth in your center, do you have a family oriented entertainment program to deliver the fun promise your new branding has made? Our “Mom Approved” KidZone programming will help you deliver that and more. Whether you decide to participate in Bowlopolis, or create your own branded program, KidZone is your single click solution to turning on the fun!
We are proud that hundreds of bowling centers throughout North America count on the KidZone to help them build their youth birthday parties, after school, open play and lock in business.
We look forward to being a part of your success too!
-Jim Juniper, Partner & Sales Director.
I find it very entertaining when a service provider claims to have invented the wheel.
It is equally entertaining to watch businesses over complicate what they do to justify their existence and prevent valuable input from the life blood of their business, the customer! For the record, what we do is not complicated. We listen, we create, and most importantly we consistently execute.
We Listen
Multiple demographic formats, relevant promotional announcements, and ease of operation with the ability to create a weekly business template are all critical functions of our service that were suggested by real Bowling Proprietors. Typically, when we introduce our services to a proprietor they immediately become very excited about the potential for their business. They also frequently comment on how "it would be cool if…" Our typical reply is “Now that is a great idea!”
We Create
One of our significant differentiating factors is: we take immediate action on these great ideas. Our team of software developers, production staff, and programmers take a great idea and turn it into a profit generator for our subscribers.
We Execute
Once programmed and tested, the new feature or program is implemented into our player and put to work.
The latest release of our player is the culmination of many great ideas from a variety of bowling center proprietors, managers, and staff, throughout North America. Once you experience Version 5; your business will benefit from the collaboration of service provider and subscriber. The process is simple, the results are exceptional.
Now, that is a great idea!
-Jim Juniper, Partner & Sales Director.
The Bowling Music Enhancer has garnered great acclaim in the Bowling Industry from both customers and competitors. It’s arguably one of the best value-added features of subscribing to the Bowling Music Network. With now over 400 audio and video items in the Bowling Music content library; the Enhancer is more important to our subscribers than ever. With the launch of the Bowling Music Player version 5, we’ve added some great new features to the Enhancer including a new Search Engine to help you quickly find what you’re looking for.
What is the Enhancer anyway?
Before we talk about the new Search feature we should probably discuss what the Enhancer is for those of you who don’t know. When Bowling Music Network first launched almost 5 years ago, the idea of a music service dedicated to the Bowling Industry was still brand new. We launched with the commitment to always listen to the customer and one of the big requests was to have the ability to play things like National Anthems, exciting Show Openers for entertainment shifts, or Pre-League Warm-ups. With this idea, we developed a section of our player to be dedicated to one-click buttons preloaded with this type of content. We called it the “Enhancer” because it’s purpose was to help enhance the experience of bowling customers. It was a huge success, and since then our production team has been hard at work producing hundreds of unique items which can be played whenever you need them. No other entertainment service has the volume or quality of content to even compare.
Too many buttons!
As time passed and we continued to add more and more content to the library, it became clear that we were going to run out of space to have buttons for all of this stuff. We decided to group Enhancer content in to industry relevant categories to help organize everything. This is still available today, but we recently released a much better way to quickly find what you’re looking for. We have developed sophisticated search engine technology which allows you to type a word or even part of a word, hit Search and almost instantly see all the content related. A smart search engine combined with keywords and full text descriptions for all content make for a finely tuned and excellent search experience.
We’re continuing to raise the bar on things that matter the most to our subscribers. Enhancer Search is just another example of a great customer suggestion turned in to reality. If you’d like a more in-depth walk through of the new Bowling Music Enhancer, we welcome you to give us a call at 1-866-684-8324. We would love the opportunity to show you how to better Enhance your customer’s bowling experience!
-Aaron Lewcock, Partner & Technical Director.
Please accept this as your personal invitation to experience the industry’s leading Music, Music-Video and Marketing Services at the Kansas Bowling Proprietors Meeting – Oct 7-8 (Overland Park, KS), Texas Bowling Centers Association Idea Share – Oct 7-8 (Dallas, TX), Bowling’s Fall Classic – Oct 12-15 (Reno, NV), and East Coast Bowling Centers Convention – Nov 2-5 (Atlantic City, NJ).
Experience how our new service features will assist you in creating new revenues from changing market opportunities. If your goal is to increase birthday business, create a corporate party program, strategize IN-Center marketing, or build second shift revenue; you need to see how the Bowling Music Network can help you achieve your business goals!
See you there!
Last week, the new Bowling Music Player version 5.0 went live for all subscribers. We have been working on this update for quite a while and we were all excited to get it out. Amongst the many new features and updates which shipped as part of the new player was an all new version of the Bowling Music Scheduler and an update to our exclusive Smart Marketing Technology (”SMT”). For those of you not aware of just what exactly SMT is; all you have to know is that it’s an incredibly useful thing that helps you to sell more of what you want to sell. The Bowling Music Scheduler is the front-end to SMT which not only allows you to automate it, but also helps you to automate just about everything you use the Bowling Music Network for.
The new version of the Scheduler is dramatically easier to use and navigate. It works on a 7-day, time-slot based design which allows you to quickly find the time that you want to insert or change something. We’ve added the ability to schedule Custom Video Playlists and Custom Video Programs, as well as system Volume changes, and even pre-programmed video Marquees. Scheduling music or music-video programs to change is simple and only takes two clicks:
Using the Scheduler to schedule “Content” is where it gets really exciting for bowling center managers and proprietors. With as few as three clicks, you can select from hundreds of preloaded audio and video promotions to help promote things like Food & Beverage, Leagues & Bowling Clubs, Special Events & Event Services, and much more.
There are also tons of other great things preloaded like Safety Messages, Pre-League & Shift Openers, Closing Announcements, and Novelty Dances that can be scheduled to play whenever you need them.
SMT Auto-Update
We know how difficult it is to find time for things like this. When we talk to bowling center staff and managers, everyone agrees that they *should* be using this stuff, but they just don’t have the time to deal with it. For this reason, we created SMT Auto-Update. An all new feature that allows us to create templates of scheduled items and then apply them to individual subscriber accounts or full groups of accounts for multi-location chains. These templates are designed with generic content that will work in any bowling center. The best part is that they will be automatically updated and assigned throughout the year. You no longer have to worry about updating your schedule; we’ll take care of it for you!
If you’d like a more in-depth walk through of the new Bowling Music Scheduler, we welcome you to give us a call at 1-866-684-8324. We would love the opportunity to show you how you can get more by doing less!
-Aaron Lewcock, Partner & Technical Director.
We would like to take the opportunity to thank all of our early adopters and software testers. Over the last 8 weeks, the preview of our new version 5.0 software update has gone extremely well. We have gathered some tremendously useful information along the way and we would now like to update everyone on what’s coming and when.
The new Bowling Music Player contains hundreds of updates and over 30 new features. Here are some of the ones we think are important.
For Bowling Video subscribers:
For all Bowling Music subscribers:
These are just a few of the new features coming in the version 5.0 update. We know that a lot of BMN subscribers are excited about this update and we want to get it out to you as soon as possible. We also respect that there are many subscribers who are quite happy with the current version. With this in mind, we have limited the design changes on this update. Did you know that Bowling Music Network now services over 650 bowling centers across North America? As the largest and most popular entertainment service provider to the bowling industry, we have to be responsible for how new updates will affect all of our subscribers. You have our guarantee that we will be available to train staff and provide helpful documentation and tutorial videos for the new update.
Release Schedule
On August 18, 2008 we will be opening up the new version to all subscribers who would like to try it out. When you log in to your services, you will be presented with an option to use the new player, or to continue to the old version.
On September 15, 2008 all subscribers will automatically be switched over to the new version. Don’t worry though; all your settings will be automatically migrated. As noted previously, most subscribers won’t even notice any major changes in the player. Just about everything is right where you’ll expect it to be.
If you have any questions or concerns, we welcome you to contact the Bowling Music Helpdesk at 1-866-684-8324. Once again, thank you for your support. We really appreciate your business and look forward to continuing to provide you great value and superior entertainment and marketing services.
When new subscribers and bowling center proprietors are first introduced to the Bowling Music Network, we typically hear comments about how much easier the service is to use compared to what they had before. This doesn’t happen by accident and we’re the first to admit that our software and services wouldn’t be what they are without our dedicated customers and their feedback.
Our development team has been hard at work on the next major version of the Bowling Music Player and we’re happy to say it’s almost ready! Version 5.0 is coming soon and includes all new features for the Enhancer, Scheduler and Video components, as well as hundreds of updates all around. It’s been over a year in the making and I’m confident it’s the best version yet!
Please accept this as our invitation to visit us at the International Bowl Expo 2008, where you can experience the latest in new technology. You’ll see why over 500 bowling centers across North America have chosen the Bowling Music Network for their bowling entertainment services.
If you’re already a subscriber and would like to get in on the pre-release final stage of testing, you can send an email to bmp5@bowlingmusic.com or contact the BMN Help Desk at 1-866-684-8324 to be added to the list.
More info and final release date will follow in the coming weeks… Stay tuned!
-Aaron Lewcock, Partner & Technical Director.
People often say to me: So, what is it that you actually do?
They find it difficult to understand when I say that we create positive, energetic reactions. I guess it would be easier to understand if I said we provide music and music-video services to bowling centers throughout North America. Maybe it would make more sense if I said: we develop a leading edge web based software that schedules music/video programming and promotional announcements for businesses.
The fact is, that’s how we do it. What we do; is make people jump, smile, dance, high five, eat, drink and be merry.
We always make it a point for every member of our team to understand that our customers do not subscribe to music programs, a web site, an interface, promotional announcements, the latest music video’s or industry leading customer service. They subscribe to their customer’s reaction to the delivery of all of the above. If the reaction is not making people jump, smile, dance, high five, eat, drink and be merry, we are not delivering value to our subscriber’s business.
Nobody delivers this value better than the Bowling Music Network. That is why we are the fastest growing service in the industry. It’s what we do!
What does your music service provider do?
-Jim Juniper, Partner & Sales Director.
